D i g i t a l M a r k e t i n g & S o c i a l M e d i a M a n a g e r


Position: Digital Marketing and Social Media Manager

Location: Remote

Employment Type: Part-Time, Hourly

Compensation: Starting at $20/hour


About Rumi Center

At Rumi Center, we believe in art and creativity as profound tools – not only of self-expression – but of self-discovery. A means by which human consciousness is transformed and illuminated and the deepest truths made accessible. 

We are a vibrant community dedicated to transmitting the wisdom of the Sufi spiritual path and creative disciplines. Our mission is to create transformative experiences through events, workshops, and online content that connect people to the deep wisdom of these ancient traditions.

Job Summary

We are seeking a creative and motivated Digital Marketing and Social Media Manager to lead our online presence across various platforms, with a primary focus on Instagram. The ideal candidate will have a strong understanding of social media content creation, and analytics. They will be responsible for developing and executing a comprehensive social media strategy that reflects our brand’s values and voice and engages our community.

Key Responsibilities

  • Content Creation and Management

    • Develop, curate, and manage high-quality content (images and copy) across all social media platforms, with a focus on Instagram. Work with our video editor to create compelling visual content.

    • Ensure visual and brand consistency across all posts, stories, and campaigns.

    • Create and manage a content calendar to maintain a consistent posting schedule.

  • Community Engagement

    • Actively engage with followers by responding to comments and messages in a timely manner.

    • Foster a sense of community by encouraging user-generated content and interaction.

    • Monitor and manage online conversations

  • Campaign Management

    • Plan and execute social media campaigns aligned with upcoming courses, retreats, events, etc.

  • Analytics and Performance Monitoring

    • Track and analyze key performance metrics such as engagement rates, follower growth, reach, and impressions.

    • Regularly report on social media performance and provide insights to refine strategies.

  • Strategy Development

    • Develop and implement a digital marketing strategy that aligns with Rumi Centers mission and goals.

    • Stay up-to-date with the latest social media trends and tools, and integrate them into the strategy as appropriate.

    • Identify opportunities for brand partnerships and collaborations to expand our reach.

Qualifications

  • Experience: 2-3 years of experience in digital marketing, social media management, or a similar role.

  • Skills:

    • Strong understanding of social media platforms, particularly Instagram.

    • Proficient in content creation tools (e.g., Canva, Adobe Creative Suite).

    • Excellent written and verbal communication skills (English)

    • Experience with social media analytics tools (e.g., Instagram Insights, Meta Business Suite).

    • Ability to work independently and as part of a team.

    • Passion for spirituality, education, and the traditional arts

Benefits

  • Opportunity for service in a creative and spiritually enriching community.

  • Flexible working hours with the possibility of remote work.

To Apply:

If this is you, please submit your resume, cover letter, and examples of previous social media work below: